We all tell lies and hide our true feelings, for complete and free expression is a social impossibility. From an early age we learn to conceal our thoughts, telling the prickly and insecure what we know they want to hear, watching carefully lest we offend them. For most of us this is natural- there are ideas and values that most people accept, and it is pointless to argue. We believe what we want to, but on the outside we wear a mask.
Wise and clever people learn early on that they can display conventional behavior and mouth conventional ideas without having to believe in them. The power these people gain from blending in is that of being left alone to have the thoughts they want to have, and to express them to the people they want to express them to, without suffering isolation or ostracism. Once they have established themselves in a position of power, they can try to convince a wider circle of the correctness of their ideas- perhaps working indirectly, using Campanella's strategies of irony and insinuation.
-Robert Greene, The Art of Power
http://www.powerseductionandwar.com/
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